If your app’s interface isn’t intuitive, simple, and user-friendly, it can turn users off and cost you hundreds or even thousands of dollars in lost revenue. This isn’t just a first impression problem; complex interfaces often lead to difficulty using the app, which can discourage repeat visits and word-of-mouth recommendations that are so critical to your business success. Here are some tips to create an interface that simplifies the process and amplifies your mobile app’s performance.
1) Use The Rule of Three
Invest in an Eye-Catching Home Screen: A functional and beautiful home screen is the first thing people see when they open your app. This is where you want to highlight your most important features. Be careful not to overload people with too many options though! It’s better to pick 3 things that really stand out than 6 things that are difficult to find.
2) Keep It Clean and Consistent
When designing the interface of your app, try to keep the following in mind:
Keep it clean. This can be accomplished by limiting the number of options available on any given screen and placing them in an easily identifiable location.
Consistency is key. The better you are able to organize your content and make it easy for users to find what they want, the more satisfied they’ll be with your app.
3) Don’t Go Overboard with Features
Don’t go overboard with features. This is one of the biggest mistakes that developers make when developing an app because they want to cram in as many features as possible into the first version of their app. The problem with this approach is that it will confuse your users and it will be difficult for them to navigate through the app. It’s much better to start out by focusing on one or two key features and then adding more features in future versions.
When you’re looking at designing your app’s interface, you want to keep the design as simple and user-friendly as possible. You don’t want any unnecessary clutter or confusing navigation that can deter users from downloading your app.
That’s why it’s important that you hire a mobile app design agency who will help make sure the design of your app is both aesthetically pleasing and easy to use.
You may need assistance with both the front end (interaction) and back end (engineering) development of your app too. A good design agency will take care of all this for you so you can focus on other aspects of running your business.